Attack and Confess: "Truth and Reconciliation" is a Sales Tactic.

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[Music] do [Music] so [Music] [Applause] we are not a perfect country but we're a lot closer than a lot of other countries to being perfect here's how you persuade first part of this football field called persuasion is to identify or develop what rapport you gotta develop report the next piece is called attack and confess attack and confess it goes back to what i was saying about trying to get down to the truth as to different perspectives were held on both sides in history and we and you as reporters need to do your jobs to get down and research as much as you can to find out what the truth was in those situations and and that's part of my job what do you believe the truth was like this is these are softball questions yeah what do you believe the truth is sir yeah you're the new minister what do you think the truth is to assimilate indigenous people into the non-indigenous culture and was that an attempt to destroy their culture part of the persuasive process you must attack and confess well at the time i think the the intent was there to that they thought they were doing the right thing in retrospect it's easy to judge in the past but at the time the they really thought that they were doing the the right thing i'm saddened by the fact that it took so long for individuals to recognize that process wasn't working and it wasn't the right thing to do were they trying to destroy the lives of indigenous peoples and their communities and their financial culture even if they thought it was the right thing they thought they were doing the right thing do you think they were trying to destroy and explain the culture of the language of indigenous people so i have to put somebody in yes state that's persuasion put them in the estate put them in a behavior an internal feeling where they want to say yes and then ask them to do something you want to do and they'll respond that way from my knowledge of it the residential school system was designed to take indigenous children and give them the skills and abilities they would need to fit into uh society as it moved forward so i think that was the policy do you think that was the intention of government to do that i am an honorary witness for the truth and reconciliation commission i listen to the stories of the survivors yes i cannot accept you saying what you just said about residential schools it was the express intent of residential schools to kill the indian in the child it is not cultural relativism it is not revisionist history for us to say that that was wrong any right-minded person at the time should have known that it was wrong attack and confess means you know you're going to hear money and time so what you and i got to do is figure out how to make sure that they overcome these fears and stuff can you help me to do that so you set the stage by the way that you enter their world by developing this thing called rapport and finding out their needs and people love to talk about themselves and if you really are sincere which i believe all of you are here are you wouldn't be here if you really care and you're really sincere and you're developing rapport and you're like them and you're finding their needs then you're going to already set somebody on a yes track aren't you because they're going to want to agree with you because you're like them you're they know you care about them if you then as you're doing that and you begin to fill their needs by asking things you are committed to this right they say yes i am committed you've got to wait till they say yes you can go you're committed to this right then just go somewhere else you have to have to set the stage right from the beginning of getting commitments from people getting rapport and getting commitments and then through the continuity of your communication meaning continuously coming back to the value and adding to that and through your own enthusiasm and through your own personal congruence and commitment the rest is just assuming the sale that's all it takes i would say to those who are choosing uh to tear down right now rather than to build up that that is the wrong choice and i would say to them let us build together that is the right choice throughout our country's history uh well before we were acknowledged as a country uh we were a home of hope to people from around the world who came from long distances away to uh pursue a better life for themselves for their families and we continue to be that that the beacon of light for people from around the world we must be that beacon of light for our indigenous people in this country as well for too long that has not been the case the people who came here to this country uh before it was a country and since didn't come here to destroy anything they came here to build